Superbid Colombia

Meta Ads lead generation for vehicle, machinery and real estate auctions in Colombia, Mexico and Panama.

THE CHALLENGE

Position specialized auctions (vehicles, machinery, real estate, salvage) and generate qualified leads across several countries.

WHAT WE DID

Advanced targeting, per-category tuning and per-country Facebook and Instagram campaigns, plus a visual line for their whole digital ecosystem.

RESULTS

+400K

people reached monthly

COP 152

cost per lead from

1.021

leads in Salvage

509

leads in Trucks

CONCLUSION

Superbid scaled its digital presence and generated effective conversions; we were a key partner in digital demand generation.

“Organic and paid campaigns across LATAM, with a visual line for our entire digital ecosystem.”

Tatiana · Marketing Coordinator